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October 30, 2019

The stereotypical image of start-up world is trendy young hipster types putting in the long hours and changing the world.  Then a quick game of beer pong before they ride home on their urban scooters.  The stereotypical image of the corporate innovator is a little diff...

September 30, 2019

The Design Sprint methodology, developed by Jake Knapp at Google Ventures, brings together a cross-functional team for five days and moves them from problem mapping to testing prototypes with real customers.  I have used the methodology frequently with corporate client...

July 18, 2019

The end of an intense innovation boot camp is normally heralded by the pitch panel – an opportunity to pitch your idea in five minutes to a panel of senior execs, hopefully to gain investment to explore your idea further.  Recently, on a boot camp I was introduced to t...

June 20, 2019

When I kept being told by well meaning folk in my network that I should start my own thing, I would look at them incredulously and ask who on earth would pay for an innovation consultant who lives in the Cotswolds?

So, three years on here’s a few things I have learnt ab...

May 23, 2019

While coaching on a global accelerator programme recently, one of the teams pitched to kill an idea they had been working on for the last four weeks.  In front of senior leaders from across their business, they essentially recommended their idea be killed and that they...

April 24, 2019

We recently ran an open innovation experiment bringing together Baxi Boilers and Coventry University.  It was to test to see if an online collaboration platform could deliver value for both partners. We recruited and facilitated a diverse academic crowd, hosted on the...

February 28, 2019

A slightly different, more personal blog post from me this time.  I was asked recently to deliver a keynote at a conference and was given the topic of innovators mindset.  To be honest, this was not the topic I wanted – I was hoping I could entertain the audience with...

January 30, 2019

As discussed in my last blog post, everyone seems to be running Design Sprints right now as they are a super quick way to build and test new ideas. Let’s start by saying that Jake Knapp’s book ‘Sprint’ is the tool for running a Design Sprint.  It clearly states what yo...

October 30, 2018

In the curious world of innovation practice, it seems you can’t move anywhere now without someone ‘sprinting’.  Before we explore this phenomenon any further it’s worth explaining there are at least two different types of sprint and they are very different.

The Design s...

June 26, 2018

We practice what we preach at Freestyle so we’re keen advocates of ‘finding the problem worth solving’.  We typically do this to find the unmet needs for our clients customers but recently we used the same tools to develop our own product for our customers.  We thought...

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Corporate Innovators Are Cool Too

October 30, 2019

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May 23, 2019